Here's AP's take:
Cuba: Trade Fair Shows Embargo Failing
Cuba pledged to sign nearly $450 million in contracts with hundreds of U.S. and international firms, kicking off the island's largest annual trade event despite decades of economic...
Now compare it to Reuters:
U.S. food exports to Cuba dwindle under Bush
Cuba will close deals for Canadian wheat and Vietnamese rice at the annual trade fair in Havana that opened on Monday, while U.S. food sales dwindle.
So is it up or down?